g.
For product teams, growth leads, and founders

Find the friction killing your conversions

The same rigour as a $5,000+ behavioural audit — delivered in 10 minutes for $149. GlideScore tells you exactly what to fix, with specific rewrites you can ship this sprint.

No login requiredNo sales callResults in 10 min

Launch pricing — $149 increases to $249 on March 31.

Not useful? Full refund, no questions asked.

31pt

Avg. score improvement

<10min

Report delivery time

200+

Audits delivered

Grounded in established behavioural science

BJ Fogg's Behaviour ModelNir Eyal's Hook ModelStanford Persuasive Technology research

How it works

From URL to actionable fixes in under 10 minutes.

01Define Your Flow

Paste your URLs. We handle the rest.

Add up to 10 steps of your user flow — landing page to conversion. We capture full-page screenshots and map every element that affects behaviour.

|
1
Step 1: Landing Page
2
Step 2: Pricing
3
Step 3: Sign Up Form
4
Step 4: Confirmation
02Behavioural Scoring

Every step scored on the science.

Each step gets a Motivation, Ability, and Prompt score using Fogg’s Behaviour Model. We identify the binding constraint and evaluate all six simplicity factors.

Step 2: Pricing Page

Motivation82
Ability45
Prompt68

Binding constraint: Ability — too many choices on page

03Get Specific Fixes

Ship fixes this sprint, not next quarter.

Receive 5–15 prioritised issues with exact rewrites. Not ‘reduce friction’ — the actual copy, layout changes, and CTA improvements ready to implement.

HighFix #1 of 8

CTA copy lacks urgency and specificity

Current

“Get Started”

Rewrite

“Start your free trial — no card needed”

What's in the report

Everything you need to understand why users drop off — and exactly what to change.

0Score

GlideScore (0-100)

A single composite score telling you how frictionlessly your flow guides desired behaviour.

M
82
A
45
P
68

Fogg Model scoring

Every step scored on Motivation, Ability, and Prompt — with all six simplicity factors evaluated.

Current

“Submit”

Rewrite

“Book your demo — takes 30 seconds”

Specific rewrites

Exact copy changes, layout suggestions, and CTA improvements you can ship today.

Hook Model diagnostic

Your flow assessed across Trigger, Action, Variable Reward, and Investment for habit-forming potential.

Annotated screenshots

Full-page captures with overlays highlighting exactly where friction occurs in the UI.

Web report + PDF

Shareable link for your team. Professional PDF for stakeholders. Always accessible.

Not opinions — frameworks

Every recommendation is grounded in peer-reviewed behavioural science, not gut feeling. Here's what powers your audit.

BJ Fogg, Stanford

Fogg Behaviour Model

Every step scored on Motivation, Ability, and Prompt — the three factors that must converge for behaviour to occur. We identify the binding constraint holding your flow back.

Nir Eyal

Hook Model

Your flow assessed across Trigger, Action, Variable Reward, and Investment — the four phases that drive repeat engagement and habit formation.

Fogg, Stanford Persuasive Tech Lab

Six Simplicity Factors

Time, money, physical effort, brain cycles, social deviance, and non-routine — the six dimensions of ability that determine whether users follow through or abandon.

See what you'll get

A real audit of a booking flow — not a mockup.

Sample audit

Calenderizer Booking Flow

5 steps · Landing → Confirmation

62/100

Executive Summary

Calenderizer's booking flow scores a 62/100 — solidly in “Good” territory but with meaningful room for improvement. The core scheduling interaction is well-designed, but the flow leaks conversions at two critical points…

HighFix #1 — Step 1: Landing Page

No social proof or urgency on landing page

Current

“Book a meeting with our team”

Rewrite

“Join 2,400+ teams — book your slot in 30 seconds”

Fogg Scores — Step 1

Motivation
40
Ability
80
Prompt
55

Plus 4 more prioritised fixes, Hook Model diagnostic, annotated screenshots, and full PDF export.

View the full sample report

Simple pricing

One report. Every fix you need. Less than one hour of a UX consultant's time.

Most Popular
One-Time Report
$149one-time

Full behavioural audit of your user flow with specific, implementable fixes.

Get Your Audit
Not useful? Full refund, no questions asked.
  • GlideScore (0–100) composite rating
  • Fogg Model scoring per step (M, A, P)
  • All 6 simplicity factors evaluated
  • Hook Model diagnostic (4 phases)
  • 5–15 prioritised issues with specific rewrites
  • Annotated screenshots
  • Executive summary
  • Web report + downloadable PDF
  • Delivered in under 10 minutes
Waitlist Open
Continuous Monitoring
$199/month

Ongoing monitoring with weekly re-audits and alerts when scores change. Get audited now — join the waitlist to lock in monitoring at launch pricing.

  • Everything in one-time report
  • Weekly automated re-audits
  • Score change alerts
  • Before/after comparisons
  • Priority email support

No subscription required. Pay once, get your full report. Price increases to $249 on March 31.

Stop guessing. Start fixing.

Your users are dropping off for specific, fixable reasons. A GlideScore audit shows you exactly where and gives you the exact rewrites to ship.

No login requiredNo sales callResults in 10 min

Launch pricing — $149 increases to $249 on March 31.

Not useful? Full refund, no questions asked.